Valerie At Large

Since we are pretty keen on treating our customers the way we would want to be treated at CableOrganizer.com, we set up an effective plan to follow up on requests for quotes during trade shows.

Read the full story

Everyone will agree that the purpose of a trade show is to get leads and ideally a few new accounts by the time the show is over. What better way to build future customer equity than to engage with existing customers that swing by your booth? Let me explain:

Read the full story

Is it just me or have you noticed that most tradeshow exhibitors look the same? People are required to have colored polos to match their company logo which creates confusion when 3 sets of sales people working for 3 different companies show up in red because all 3 company logos are red.

Read the full story

Eat often but eat light. You need energy to sustain the long and demanding days of conferences and trade shows, but you don’t want to be caught falling asleep at your booth or during a session because you had a burger and fries for lunch. You never know who’s watching.

Read the full story